Company: Snapchat

Snapchat is a multimedia messaging app that has gained significant popularity in India, particularly among the youth. Launched by Snap Inc., it allows users to send photos and videos that disappear after being viewed. The app offers various features, including stories, filters, and augmented reality lenses, enhancing user engagement and creativity. Snapchat’s focus on ephemeral content has set it apart in the crowded social media landscape, making it a favored platform for communication and self-expression among Indian users.