Company: Home | Plum Goodness

Plum Goodness is an Indian cosmetics and personal-care brand known for vegan, cruelty-free skincare, haircare, and makeup. Founded to offer effective, ethically made products, Plum emphasizes clean formulations, natural and active ingredients, and sustainable packaging. It sells directly to consumers online and through retail partners across India, targeting conscious shoppers seeking affordable, inclusive beauty solutions backed by transparency and modern research.